Social Media Marketing Agency

The Olive Standard helps growth-stage CPG brands turn social media into a strategic growth engine, with campaigns and content that drive trial, trust, and sales.

CONTACT US

Trusted by leading brands you already know and admire.

LaCroix Sparkling Water

LaCroix Sparkling Water

CELSIUS Energy Drinks

CELSIUS Energy Drinks

Blueshift Nutrition

Blueshift Nutrition



We’re not just posting content - we’re building brands.

At The Olive Standard, we know CPG. We specialize in strategy-first social media marketing for emerging and established consumer brands. From retail launches to nationwide campaigns, we combine creative storytelling with performance-driven execution.

Your end-to-end social partner.

Whether you need strategy, execution, or both, we plug in where you need us most.

  • Strategy First → Foundational planning, social audits, quarterly campaigns.

  • Content Studio (Club Olive) → UGC, photography, graphics, stop motion, trend-driven videos.

  • Organic Social → Daily posting, community management, platform growth.

  • Paid & Performance → Targeted ads, geo-campaigns, creator campaigns, in-store promotions (WeStock, GoToAisle).

  • Community & Influencers → Engagement systems, influencer partnerships, brand faces.

Show up often, show up varied, show up human

We create UGC-style, social-first videos that build trust and move products because nothing beats the first sip, the first bite, the real reaction.

What’s Behind the Name

The Olive Standard?

Olives symbolize resilience, longevity, and growth - values that inspire everything we do. Here’s a picture of me on our family property in Greece, surrounded by beautiful olive trees I hope to harvest one day.

These trees remind me of the importance of strong foundations, and at The Olive Standard, we bring that same rooted, thoughtful approach to every client, crafting strategies that are built to thrive.

BRANDS WE’VE WORKED WITH

Client Testimonials

  • Alma & the team have what other agencies are missing— stellar communication, the willingness to fully integrate into your brand team, and the drive to go above and beyond to ensure success. Alma and her team understand the necessity of fitting social into the full customer journey to drive awareness, education, and product discovery.

    They stay on top of trends, bring new creative ideas to the table, and are always open to brainstorming session and feedback.

    Alma sets a new standard in the way agency partners should operate and are a true extension of your internal team.

    Brittni Drury, VP of Marketing, Winged Wellness

  • I’d recommend Alma without hesitation! She has the unique ability to develop creative strategy, execute that strategy in immense detail, and provide the quantitative reporting brands need to drive future decisions.

    A wealth of knowledge and an absolute joy to work with, I have had the pleasure of collaborating with Alma at LaCroix sparkling water and Celsius energy. When I started my own consultancy, I explicitly sought out Alma to support several CPG clients.

    She consistently exceeds expectations and exhibits a level of reliability that is extremely hard to come by. I have known Alma for a decade, and there is no digital marketer I trust more.

    Nicole Cheifetz, Founder & Manager, Aurora Marketing Group

  • Working with Alma has been such a great experience. She helped our company with our long and short term social media strategy and helped my marketing team get aligned and organized by providing tracking sheets and a very specific to do list that they were able to implement.

    Alma is such a pleasure to work with because she actually dives deep into your business and analyzes what is needed to succeed in an ever changing social media landscape. I will find a way to work with her business again and have refereed other clients to her already!

    Isabel Atherton, VP of Marketing, Sunny Sky Products

  • I came across Alma/Olive Standard in the CPG Slack channel and reached out. We wanted to work with a small boutique agency to ensure we had more resources handling our social media than an in-house person. Alma was the clear winner based on her CPG and specifically years of beverage experience. She really approaches everything from the lense of the brand and isn't just spitballing ideas. Her communication and style of organization is next level making her an ideal partner on all fronts. In a short time, Alma and the team have become a true extension of our Marketing team. I would highly recommend working with her for all of these reasons.

    Andrea Khan, VP of Marketing, Drink ZYN

  • Working with Alma and her team has been an absolute pleasure! From the moment we partnered with them to manage our social media, their creativity, dedication, and attention to detail have been nothing short of exceptional. Alma truly understands our brand’s voice and has consistently delivered content that resonates with our audience, drives engagement, and aligns perfectly with our goals.

    Her strategic insights and ability to adapt to our evolving needs have brought tremendous value to our social media presence. Alma’s passion for her craft shines through in everything she does, and she’s been an essential part of our team’s success.

    If you’re looking for someone who genuinely cares about your brand and brings fresh, innovative ideas to the table, I couldn’t recommend Alma more highly. It’s been an amazing journey, and I look forward to the opportunity to work together again in the future!

    Taylor Walker, Co-Founder, Spritzal Cookies

  • Throughout our partnership, Alma consistently delivered high-quality content that engaged our followers and drove meaningful results.

    They were always on top of the latest trends and best practices in digital media, and they were proactive in adjusting their strategy as needed to ensure we were getting the best possible outcomes.

    Justin Wolford, Chief Revenue Officer, Circufiber, Inc.

  • Alma’s agency is an exciting agency because the knowledge base and experience of the principle partners puts it ahead of the class. There is a wealth of information and knowledge forthcoming not only from a digital marketing perspective but also branding, which can be used to train new, younger team members who are oriented to digital but missing marketing basic skills.”

    Vanessa Walker, CSO of Great HealthWorks and President, NEW YOU Brands, Inc.

  • I’m a big fan of Alma and her team! From day one, they immersed themselves in our brand so seamlessly that they truly became part of the JOVA team. They kicked off the partnership with a robust and thorough audit that laid the foundation for a strong strategy. This became our roadmap and helped us hit the ground running. Next came the creative execution, which was a joy to collaborate on. They bring the perfect balance of creativity and data-driven insights. Their endless ideas and innovative approaches helped bring our brand story, mission, and promise to life in a refreshing way. They anchored their creative work in a highly disciplined operation across channels and community management.And, of course, the results spoke for themselves. We saw growth across every metric - followers, impressions, and engagement - while gaining deeper insights into our customers and refining our brand. Most importantly, they always brought a positive attitude and a collaborative spirit, making it a true pleasure to work together.

    Highly recommend!

    Jess Khourie, Founder, JOVA

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